ESG bond and Pain point: Difference between pages

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''Environmental, Social and Governance-based (ESG) investment.''
1.  ''Marketing - sales.''


An ESG bond is one which meets ESG investment criteria.
In sales and marketing, pain points are specific and significant problems suffered by a customer, or prospective customer.


Especially any problem that might motivate a customer to buy goods or services to solve their problem.


:<span style="color:#4B0082">'''''World Bank - scope of thematic bonds and ESG bonds bonds'''''</span>


:"For the purposes of this report [thematic bonds] include green, social, sustainability, and sustainability-linked labeled bonds.
2. ''Organisations.''


:Blue bonds are considered a subcategory of green bonds, and gender bonds a subcategory of social bonds.
More broadly, any problem that is significant enough to have the potential to motivate action.


:Thematic bonds are also known as GSS; GSS+; environmental, social, and governance (ESG); or sustainable bonds."


:''Sovereign green, social and sustainability bonds - The World Bank Group - October 2022 - p2.''
:<span style="color:#4B0082">'''''Technology dedicated to pain points'''''</span>


:"... there are high levels of expectation among [survey] respondents that coming investment in emerging technologies will be dedicated to an array of treasury pain points..."


== See also ==
:''The Treasurer magazine, Issue 4, November 2021, p11 - Citi Treasury Survey - the Treasurer's Wiki - Emerging technologies.''
* [[ESG investment]]
* [[ESG ratings]]
* [[ESG stock]]
* [[I&E]]
* [[Impact investing]]
* [[Negative screening]]
* [[Norms-based screening]]
* [[Positive screening]]
* [[SRI]]
* [[Sustainability]]
* [[Sustainability themed investing]]
* [[Sustainable finance]]
* [[Thematic bond]]
* [[Use of proceeds bond]]
* [[World Bank]]




==Other resources==
== See also ==
*[https://thedocs.worldbank.org/en/doc/4de3839b85c57eb958dd207fad132f8e-0340012022/original/WB-GSS-Bonds-Survey-Report.pdf Sovereign green, social and sustainability bonds - The World Bank Group - October 2022]
* [[Digital technology]]
*[https://www.treasurers.org/thetreasurer/a-practical-insight-into-green-bonds-and-ESG-investing/ A practical insight into green bonds and ESG investing, The Treasurer web exclusive, June 2019]
* [[Digitalisation]]
* [[Emerging technologies]]
* [[Fintech]]


[[Category:The_business_context]]
[[Category:The_business_context]]
[[Category:Corporate_finance]]
[[Category:Identify_and_assess_risks]]
[[Category:Investment]]
[[Category:Manage_risks]]
[[Category:Long_term_funding]]
[[Category:Risk_frameworks]]
[[Category:Ethics]]
[[Category:Risk_reporting]]
[[Category:Financial_products_and_markets]]
[[Category:Technology]]

Revision as of 16:22, 30 November 2021

1. Marketing - sales.

In sales and marketing, pain points are specific and significant problems suffered by a customer, or prospective customer.

Especially any problem that might motivate a customer to buy goods or services to solve their problem.


2. Organisations.

More broadly, any problem that is significant enough to have the potential to motivate action.


Technology dedicated to pain points
"... there are high levels of expectation among [survey] respondents that coming investment in emerging technologies will be dedicated to an array of treasury pain points..."
The Treasurer magazine, Issue 4, November 2021, p11 - Citi Treasury Survey - the Treasurer's Wiki - Emerging technologies.


See also