View source for Sticky

''Bank funding.'' 

Deposits and other sources of bank funding are considered 'sticky' if they are likely to be renewed or rolled over by the customer as part of the bank's funding, including under conditions of stress.

Retail customers' current accounts are often relatively sticky.


== See also ==
* [[Deposit]]
* [[Flighty]]
* [[Funding]]
* [[Retail]]
* [[Stability]]
* [[Stress]]

[[Category:Accounting,_tax_and_regulation]]
[[Category:The_business_context]]
[[Category:Identify_and_assess_risks]]