Servitisation

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Revision as of 23:27, 4 November 2018 by imported>Doug Williamson (Create page. Source: Product service innovation http://productserviceinnovation.com/home/2010/09/10/what-is-servitisation/)
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The strategy of seeking to create value by adding services to products, or replacing a product with a service.

Selling maintenance contracts for capital goods is an example of a service being added to a product.

Contracting tyres by the kilometre to haulage companies instead of selling them outright is an example of a service replacing a product.


See also