CPSS and Pain point: Difference between pages

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imported>John Grout
(To update for re-naming 1 September 2014)
 
imported>Doug Williamson
(Layout.)
 
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Committee on Payment and Settlement Systems
1.  ''Marketing - sales.''


Re-named the [[Committee on Payments and Market Infrastructures]] on 1 September 2014.
In sales and marketing, pain points are specific and significant problems suffered by a customer, or a prospective customer.


Especially any problem that might motivate a customer to buy goods or services, to solve the problem.
2.  ''Organisations.''
More broadly, any problem significant enough to motivate action.
:<span style="color:#4B0082">'''''Technology dedicated to pain points'''''</span>
:"... there are high levels of expectation among [survey] respondents that coming investment in emerging technologies will be dedicated to an array of treasury pain points..."
:''The Treasurer magazine, Issue 4, November 2021, p11 - Citi Treasury Survey - the Treasurer's Wiki - Emerging technologies.''




== See also ==
== See also ==
* [[Digital technology]]
* [[Digitalisation]]
* [[Emerging technologies]]
* [[Fintech]]


*[[International Organization of Securities Commissions]]
[[Category:The_business_context]]
 
[[Category:Identify_and_assess_risks]]
[[Category:Cash_management]]
[[Category:Manage_risks]]
[[Category:Compliance_and_audit]]
[[Category:Risk_frameworks]]
[[Category:Risk_reporting]]
[[Category:Technology]]

Latest revision as of 16:24, 30 November 2021

1. Marketing - sales.

In sales and marketing, pain points are specific and significant problems suffered by a customer, or a prospective customer.

Especially any problem that might motivate a customer to buy goods or services, to solve the problem.


2. Organisations.

More broadly, any problem significant enough to motivate action.


Technology dedicated to pain points
"... there are high levels of expectation among [survey] respondents that coming investment in emerging technologies will be dedicated to an array of treasury pain points..."
The Treasurer magazine, Issue 4, November 2021, p11 - Citi Treasury Survey - the Treasurer's Wiki - Emerging technologies.


See also