Cash concentration and Credit story: Difference between pages

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The movement of cash from separate locations to a central bank account where it can be used and managed more effectively.
''Treasury - borrowing - credit - credit strength - investor relations''.


Cash concentration can be undertaken for temporary balances as well as for longer-term balances.  
The credit story is a fundamentally important part of investor relations.


A borrower's credit story means the content and presentation of information about the borrower's relative credit strength, to potential lenders and investors.
A key element of the credit story is the trust that investors hold toward the integrity and competence of the leaders of the borrowing organisation.
It is very important, therefore, not to over-promise when presenting the credit story, but rather to take the opportunity to maintain and build a well-founded reputation for frankness.
:<span style="color:#4B0082">'''''How to select an agent bank for a private placement'''''</span>
:"Clearly companies will have different reasons for selecting an agent bank, but there are probably several key areas to differentiate:
:Positioning the credit – the bank’s ability to sell the credit story (position the credit strengths while mitigating the weaknesses) is key to stimulating investor demand and maximising terms...
:Team – it is the distribution person who will be selling the company’s credit story to the investor not the origination team so how well does that person know the company?"
:''Assessing the US private placement market from a corporate perspective - the Treasurer's Wiki.''


== See also ==
* [[Foreign exchange swap]]
* [[Notional pooling]]
* [[Cash concentration or disbursement]]
* [[Master account]]
* [[Pooling]]
* [[Sweep account]]
* [[Target balancing]]
* [[Target concentration]]
* [[Threshold balancing]]
* [[Zero balancing]]
* [[CertICM]]
* [[Legal implications of cash pooling structures]]
* [[Concentrate]]
* [[Concentration]]




== Other resources ==
== See also ==
[[Media:2016_10_Oct_-_Powers_of_concentration.pdf| Powers of concentration, The Treasurer, 2016]]
* [[Agent]]
* [[Agent bank]]
* [[Assessing the US private placement market from a corporate perspective]]
* [[Competence]]
* [[Credit]]
* [[Credit ratings: helping supply to meet demand]]
* [[Creditworthiness]]
* [[Debt investor relations]]
* [[Friction]]
* [[Green story]]
* [[Integrity]]
* [[Investor relations]]
* [[Ratings]]
* [[Treasury]]
* [[US private placement]] (USPP)


[[Category:Cash_management]]
[[Category:Financial_products_and_markets]]
[[Category:Long_term_funding]]
[[Category:The_business_context]]

Revision as of 14:08, 29 July 2024

Treasury - borrowing - credit - credit strength - investor relations.

The credit story is a fundamentally important part of investor relations.

A borrower's credit story means the content and presentation of information about the borrower's relative credit strength, to potential lenders and investors.


A key element of the credit story is the trust that investors hold toward the integrity and competence of the leaders of the borrowing organisation.

It is very important, therefore, not to over-promise when presenting the credit story, but rather to take the opportunity to maintain and build a well-founded reputation for frankness.


How to select an agent bank for a private placement
"Clearly companies will have different reasons for selecting an agent bank, but there are probably several key areas to differentiate:
Positioning the credit – the bank’s ability to sell the credit story (position the credit strengths while mitigating the weaknesses) is key to stimulating investor demand and maximising terms...
Team – it is the distribution person who will be selling the company’s credit story to the investor not the origination team so how well does that person know the company?"
Assessing the US private placement market from a corporate perspective - the Treasurer's Wiki.


See also