Carbon intensity

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Sustainability - greenhouse gases - metrics.

Carbon intensity measures the greenhouse gas emissions of a process per unit of revenue earned by it.

Absolute emissions still go up
"Some [ ] countries have adopted carbon intensity targets, rather than absolute emissions targets, to accommodate their fast-growing economies. For example, China’s target is to reduce carbon intensity by more than 65 per cent by 2030, relative to 2005 levels. But that reduction in carbon intensity belies the fact that absolute emissions will rise even while that goal is met."
Climate change A to Z - Financial Times.

See also