Boston Matrix: Difference between revisions

From ACT Wiki
Jump to navigationJump to search
imported>Administrator
(CSV import)
 
imported>Doug Williamson
(Add link.)
 
(2 intermediate revisions by the same user not shown)
Line 1: Line 1:
''Strategic analysis''.
''Strategic analysis''.
An analysis model identifying business segments according to their relative market share and the rate of growth of the market in which they operate.
An analysis model identifying business segments according to their relative market share and the rate of growth of the market in which they operate.


Line 15: Line 16:
* [[Star]]
* [[Star]]
* [[Strategic analysis]]
* [[Strategic analysis]]
* [[Strategic business unit]]


[[Category:Corporate_finance]]

Latest revision as of 06:49, 1 April 2016

Strategic analysis.

An analysis model identifying business segments according to their relative market share and the rate of growth of the market in which they operate.

Developed by the Boston Consulting Group.


See also