First-mover advantage: Difference between revisions
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* [[Product Market Matrix]] | * [[Product Market Matrix]] | ||
* [[Strategic analysis]] | * [[Strategic analysis]] | ||
[[Category:The_business_context]] | |||
Latest revision as of 10:53, 11 July 2018
First-mover advantage is the potential benefit enjoyed by the first firm to enter a new market.
This includes the possibility of creating barriers to entry for subsequent suppliers in the same market.
