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Porter's Five Forces of Competition, a strategic analysis model developed by Professor Michael E Porter.
Porter's Five Forces of Competition, a strategic analysis model developed by Professor Michael E Porter.


The competitive forces identified by the model are:
The competitive forces identified by the model are:


1. The threat of new Competitors entering the market.
# The threat of new Competitors entering the market.
 
# The threat from Substitute products or services.
2. The threat from Substitute products or services.
# The bargaining power of Customers.
# The bargaining power of Suppliers.
# The intensity of the Rivalry between the current competitors in the market.


3. The bargaining power of Customers.


4. The bargaining power of Suppliers.
For example, barriers to entry into the market may reduce the threat of new competitors entering.


5. The intensity of the Rivalry between the current competitors in the market.


== See also ==
== See also ==
* [[Barriers to entry]]
* [[Boston Matrix]]
* [[Boston Matrix]]
* [[Competitor analysis]]
* [[Intensity]]
* [[PEST analysis]]
* [[PEST analysis]]
* [[Product Market Matrix]]
* [[Product Market Matrix]]
* [[Strategic analysis]]
* [[Strategic analysis]]
* [[SWOT analysis]]
* [[SWOT analysis]]


[[Category:Knowledge_and_information_management]]
[[Category:The_business_context]]

Latest revision as of 17:29, 20 September 2022

Porter's Five Forces of Competition, a strategic analysis model developed by Professor Michael E Porter.


The competitive forces identified by the model are:

  1. The threat of new Competitors entering the market.
  2. The threat from Substitute products or services.
  3. The bargaining power of Customers.
  4. The bargaining power of Suppliers.
  5. The intensity of the Rivalry between the current competitors in the market.


For example, barriers to entry into the market may reduce the threat of new competitors entering.


See also