Describing any product or service developed to the particular requirements of a specific customer.
To tailor a product or service accordingly.
- Why we don't bespoke our system
- "We are keen to make sure we don’t bespoke the system, so that we can easily adopt new system capabilities as they become available and ensure the system is future-proofed in that sense."
- The Treasurer, November 2021 - Issue 4, 2021, p22 - Alexandra Lewis, Group Treasurer, National Grid.
3. Origins - clothing.
Bespoke clothing is made - or tailored - to the order of individual customers.
By analogy, the term bespoke was then extended to other goods and services provided on a similar basis.