5Ps: Difference between revisions

From ACT Wiki
Jump to navigationJump to search
imported>Doug Williamson
(Create page. Source: Springer webpage https://link.springer.com/article/10.1057/s42214-020-00095-1)
 
imported>Doug Williamson
(Add definition. Source: Linked pages)
 
Line 1: Line 1:
''Sustainability - United Nations (UN) - Sustainable Development Goals.''
1.  ''Sustainability - United Nations (UN) - Sustainable Development Goals.''


The five Ps are a classification of the UN's 17 Sustainable Development Goals into the five categories of:
The five Ps are a classification of the UN's 17 Sustainable Development Goals into the five categories of:
Line 11: Line 11:


This framework is an extension and refinement of the Triple bottom line concept.
This framework is an extension and refinement of the Triple bottom line concept.
2.  ''Marketing - marketing mix.''
Abbreviation for the five Ps of marketing.




== See also ==
== See also ==
* [[5Ps of marketing]]
* [[Accounting for Sustainability]] (A4S)
* [[Accounting for Sustainability]] (A4S)
* [[Business & Sustainable Development Commission]]
* [[Business & Sustainable Development Commission]]

Latest revision as of 22:06, 30 June 2021

1. Sustainability - United Nations (UN) - Sustainable Development Goals.

The five Ps are a classification of the UN's 17 Sustainable Development Goals into the five categories of:

  • People
  • Planet
  • Prosperity
  • Peace
  • Partnering


This framework is an extension and refinement of the Triple bottom line concept.


2. Marketing - marketing mix.

Abbreviation for the five Ps of marketing.


See also


External link

United Nations Sustainable Development Goals